Combine Keyword Research, Site and Competitor analysis to improve SEO

Keyword Research

• The keyword should be relevant to the website’s content.
• Analysis the competitor of the particular keyword on the SERP and it should be manageable.
• Analyze the targeted audience before selecting the keyword.
• Select the keyword using the keyword research tools.

Site analysis

• Domain analysis
• On-site SEO analysis
• Website code error checking
• Backlinks and link popularity analysis
• Remove the bad neighborhood
• Website optimization
• Suggested SEO Packages from SEO experts

Competitor analysis

Once you completed the keyword research and analysis, and then move to check the competitor of the particular keyword. The strategies you must have a look on the competitor’s are Page rank, Home page rank, Domain links, Domain age, Page links, traffic and the backlinks as the main factor. To beat the competitor, you must overcome the competitor’s traffic, backlinks and so on.